Category: Food4Thought

3 Tips to Increase Sales and CSA Subscriptions

As the calendar is building toward growing and harvesting season, it time to think about marketing to attract new customers.  In this article we’ll review the latest trends in local food and outline 3 steps to attract new buyers. The latest research is positive for those involved in growing and selling local food and food products.  More and more consumers… Read more →

Trends and Tips for Community Supported Agriculture

  Community Supported Agriculture (CSA) can be a profitable endeavor for the farmer and a fulfilling experience for the consumer.  With national CSA day on the horizon (Friday Feb 22rd), it’s not too late to start thinking about starting a CSA or refining your CSA offering.  This article will take a look at the profile of the “average” CSA operator,… Read more →

Can Social Media Boost Small Farm Viability?

The internet has the potential to be “rocket fuel” for small to medium sized businesses.  Small to medium sized businesses that employ online marketing strategies are 280 percent more likely to grow revenues (Google) than businesses that don’t engage in online marketing.  Online marketing can provide a big boost for small business owners and farmers alike. Three effective and low cost… Read more →

The Economics of Local Food

The fridge is empty.  Needing to refill the basics, you plan to pop over to the grocery store.  You may pick up vegetable, eggs, maybe dairy products and possibly some meat. Did you know your next decision can have a substantial economic impact on your community?  Thanks to a recent ground breaking study, we can now measure the exact economic… Read more →

Turning abundance into sales

The season of abundance is upon us!  Your farm stand, farmers market booth and/or CSA boxes are likely overflowing with an amazing harvest. Turn abundance into high volume sales by using a simple e-mail campaign to sell bulk quantities into your existing customer base.  Current and past customers already know who you are and the high quality of your product.… Read more →

Marketing Tips for a Successful “Fill Your Pantry” Event

Are you a non-profit organization looking to ignite your community around local food?  Hosting a Fill Your Pantry Event is an excellent way to engage the community, help your local food sellers clear out their stocks, and raise funds and awareness for the local food ecosystem. We’ve compiled 4 tips to help make your event a success! Start planning early.… Read more →

Introducing Refunds

Easily process full and partial credit card refunds through Food4All.  Key features: Refunds immediately processed through Stripe.  Note, refund may take up to 5 days to show up on a customer’s credit card statement. Customer receive immediate refund confirmation via e-mail. Credit card fees refunded to you as the seller.  Food4All fees refunded to the buyer. Items refunded are removed from your… Read more →

How fruits and vegetables have turned from healthy to risky

  The fresh aisle of grocery stores have changed.  Where once there were whole melons, stacks of plastic clamshell containing pre-cut melons exist.  Pre-chopped and bagged lettuce replace fresh heads of romaine lettuce. Don’t want to cut up a butternut squash – no problem, just grab a container of pre-cut squash cubes. In the last couple of years, pre-cut and… Read more →