Category: Food4Thought

4 Steps to increasing small farm profitability

4 steps to increasing your small farm’s bottom line

Squeeze the most out of your small farm output while increasing the bottom line.  These 4 steps will help your small farm increase profitability enabling you to stay in business for the long run. 1 – Fill holes in your customers’ grocery list if you offer a CSA. Give your CSA customers an easy way to add items onto their… Read more →

selling food at local farmers market

Three Common Misconceptions When Starting A Small Farm

In the enthusiasm to start a farm or food business, you might rush past some stepping stones that can save you time and headache down the road.  Avoiding these common miscalculations will help pave the road to success. #1  Build it and they will come. You’ve worked really hard to plant and harvest.  You have unique varieties and can’t wait… Read more →

Online Marketing Tools Taking Small Farm Marketing To The Next Level

As a farmer you likely use time saving tools in the field or while preparing your end product.  A tractor may help you turn beds.  Harvesting tools can help to speedily cut greens.  And then there are digital tool that track and report field health.  These tool may not only save precious time, but can lead to a higher quality… Read more →

Write A Business Plan For Your Small Farm or Food Business

Writing a business plan is a fundamental yet often overlooked part of starting or expanding a farm or food business.  A well thought through business plan can help establish the foundation of your business.  It can also be used as a tool to communicate your intended business direction to possible investors and future team members. When should you write a… Read more →

How Small Farms Can Use The Internet As A Low Cost Sales Channel

by Kami Semick Selling direct to local consumers and businesses can help small farms realize a higher per unit sales price for products.  This article will cover the Internet as a low cost sales channel for small food producers. We’ll look into strategies how to sell food online, and discuss benefits and costs. Why Sell Online? Where and how food… Read more →

3 Tips to Increase Sales and CSA Subscriptions

As the calendar is building toward growing and harvesting season, it time to think about marketing to attract new customers.  In this article we’ll review the latest trends in local food and outline 3 steps to attract new buyers. The latest research is positive for those involved in growing and selling local food and food products.  More and more consumers… Read more →

Trends and Tips for Community Supported Agriculture

  Community Supported Agriculture (CSA) can be a profitable endeavor for the farmer and a fulfilling experience for the consumer.  With national CSA day on the horizon (Friday Feb 22rd), it’s not too late to start thinking about starting a CSA or refining your CSA offering.  This article will take a look at the profile of the “average” CSA operator,… Read more →

Can Social Media Boost Small Farm Viability?

The internet has the potential to be “rocket fuel” for small to medium sized businesses.  Small to medium sized businesses that employ online marketing strategies are 280 percent more likely to grow revenues (Google) than businesses that don’t engage in online marketing.  Online marketing can provide a big boost for small business owners and farmers alike. Three effective and low cost… Read more →

The Economics of Local Food

The fridge is empty.  Needing to refill the basics, you plan to pop over to the grocery store.  You may pick up vegetable, eggs, maybe dairy products and possibly some meat. Did you know your next decision can have a substantial economic impact on your community?  Thanks to a recent ground breaking study, we can now measure the exact economic… Read more →